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User Journey Map 1 - Browse Board Games

For this first User Journey I have chosen Persona 1, The First Time Shopper, who would like to achieve their goal of browsing popular Board Game Titles.

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User Journey Map 2 - Create a Basket of Boxes from a Specific Faction from a Miniatures Game

For this next User Journey I have chosen Persona 2, The Returning Customer, who would like to achieve their goal of narrowing down their search so that they can purchase sets from a specific faction of a specific miniatures game.

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User Journey Map 3 - Know when they can come in to collect a pre-order before a Game Tournament

For this last User Journey I have chosen Persona 3, The Customer of the Physical Location, who would like to achieve their goal of finding out when a pre-order they’ve made arrives in the Shepherd’s Bush Location so that they can pick it up before a game tournament that they also need to find out the date for.

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View the Miro Board of all of the User Journey Maps for this Project here:

https://miro.com/app/board/uXjVLAleDO4=/?share_link_id=224067191834

https://miro.com/app/board/uXjVLAleDO4=/?share_link_id=988918662194